Pseudo-anonymous dataShare data
Labelling data in such a way that is hard to traced back to a specific person – rather than using a name, a random unique identifier is used.
If data needs to be re-identified, the random identifier can be cross-referenced with data held elsewhere.
Data can be processed without revealing who it relates to
Gives people plausible deniability by not directly relating data and a person together
Sometimes possible to find patterns that identify a person